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I’m sure we’ll continue to see a reduction in packaging as this environmental movement continues. Have you come across similar examples? Please share…

  • The Steelcase formula for sustainability
    The Steelcase formula for sustainability

    Sustainability has been an important philosophy within Steelcase for quite a while. Ever wondered how we incorporate sustainability into our products? Read on to find out…

    We believe sustainability is part of our social contract. That’s why every step of the way…through design, manufacture, delivery and product lifecycle…we consider the impact of our work on the environment and uncover opportunities to make things better.

    Designing for the Environment
    Our approach to sustainability is holistic. We aim to produce products that are durable and long-lived; are made from safe and sustainable materials; can be easily disassembled and recycled at the end of life; manage waste and air emissions; conserve natural resources at every phase of the lifecycle and are made in socially responsible ways.

    Materials Chemistry (MC)
    Three years ago we enlisted the expertise of McDonough Braungart Design Chemistry (MBDC) to help us better understand the chemical makeup of our products and production processes. We evaluate chemicals against 19 human and environmental health criteria and are working to eliminate them in our new and existing products.

    Life Cycle Assessment (LCA)
    LCA measures a product’s impact on the environment…from material selection to the end of a product’s usefulness. We measure the impact of every new and existing product to continuously improve our performance.

    Recycling & Reuse (R2)
    Recycling and Reuse means choosing the right materials, as well as designing to enable the recycling of products. It also means offering a convenient way to dispose of products through the Steelcase Environmental Partnership.

    Cradle to Cradle Product Certification: Your Sustainability Assurance Policy
    Cradle to Cradle Product Certification is based on the most comprehensive environmental protocol that matches our sustainability philosophy. So, when you see that our products are Cradle to Cradle certified, you can be assured that we have designed them against stringent environmental standards and requirements.

    We offer a growing collection of Cradle to Cradle products including:

    • Leap, our flagship task chair is Silver Cradle to Cradle Certified
    • Think, the FIRST EVER certified product is Silver Cradle to Cradle Certified
    • Amia, our newest task chair, is Silver Cradle to Cradle Certified
    • Move, stackable seating from Steelcase with Silver Cradle to Cradle Certification
    • Tour Workspace, desks by Turnstone with Cradle to Cradle Certification
    • Scoop Stool, cafe seating with Cradle to Cradle Certification
    • Groupworks, tables and conference tables with Cradle to Cradle Certification

  • So how many of you have ever spent more time opening a toy package than you spent in assembling the toy afterwards? Or you find yourself with the kitchen steak knife in hand, the junk drawer scissors cast aside, as you piece, puncture and wrip at that dreaded plastic clamshell package, long past the point where you care whether you damage the product inside?

    That consumer frustration has lead to the introduction of numerous tools for opening packages without the frustration outlined above. There is the As See on TV Pyranna, the One Open-sezz-me Plastic Package Opener that claims it cures “wrap rage” or the abysmally rated Package Shark Pro Opener with Bonus Scissors.

    Then there’s the approach taken by Amazon.com: frustration free packaging. Like a good doctor that treats the cause rather than masking the symptoms, Amazon is going to the heart of the problem. As their FAQ says:

    We work directly with manufacturers to box products in Frustration-Free Packages right off the assembly lines, which reduces the overall amount of packing materials used.

    That means they are also not creating waste by throwing away the original packaging and re-packaging the items. And the scope of their plan is impressive:

    This is just the beginning of a multi-year initiative. It will take many years, but our vision is to offer our entire catalog of products in Frustration-Free Packaging.

    While I wouldn’t qualify Steelcase and the Steelcase Store as innovative when it comes to our packaging I do hope you’ll find our packaging to be “frustration free. Some strong hands or a basic utility knife will probably do the trick on your next Leap chair purchase. Although I admit that i just might have to add the Zibra-ZPCOPEN-OR to my Christmas wish list.


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